Pantry Supply Co. is an early-stage startup that delivers cookware and serving dishes on demand.
The Pantry Supply Co. brand identity appeals to modern young professionals who love to discover new things and create with their own two hands. They enjoy cooking and hosting friends but do not have the space for specialty cookware or serving dishes. Pantry Supply Co. is the perfect companion to their favorite grocery and meal delivery services.
For this client I created a custom brush lettered typeface reminiscent of classic sign painting and retro diners. The color palette is strong and timeless; it evokes a summer afternoon with blue skies, linen tablecloths, and french cookware.